WGSN Public Site

WGSN’s subscription offer includes market-leading trend forecasting for fashion and the creative industries, providing design validation and big data retail analytics tools for designers, buyers, merchandisers, marketers & strategists.

As WGSN's services are behind a paywall, a public-facing Marketing site is required to drive new business and to provide company & product information.

 
Project Summary

WGSN is constantly evolving it's product proposition and evolving it's brand. I worked with the Marketing and Development teams to design the look & feel of the Marketing site, together with providing updated UI that simply promotes WGSN's core services. This site is responsive, and is also translated into 7 languages.

Input
  • Design
  • UI / UX
Home page

Subscribers can login into any of WGSN's services via the Home page, while new visitors can either navigate through the site and signup to 'get a demo'.

WGSN Public Site 2016 - Home page
Product information page - WGSN Fashion

WGSN currently offer 7 product subscription services. Each service has it's dedicated page for visitors to find out more on each product offering.

WGSN Public Site 2016 - Product page - WGSN Fashion
About Us

Summarised information on each of WGSN's subscription services & consultancy division, biographies on the staff & management, and career opportunities.

WGSN Public Site 2016 - About Us
WGSN Users

WGSN provides 'persona specific' insight across the Fashion & Creative industries. This section matches industry roles with specific WGSN products.

WGSN Public Site 2016 - WGSN Users
Next Project

WGSN Catwalk App

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